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Veuve Clicquot’s motto? "Only one quality, the very first". 2022 marked the 250th anniversary of this iconic Champagne House, which is now asserting itself as a solar powerhouse, notably with its famous Carte Jaune cuvée and the influence of Madame Clicquot.
Founded in 1772, the House of Veuve Clicquot is a forerunner in many respects. In 1805, 27-year-old Barbe Clicquot Ponsardin took over the family business on the death of her husband (son of the founder). She became a businesswoman at a time when the domain was still very male-dominated, and produced the first vintage of Veuve Clicquot Champagne in 1810. Madame Clicquot also invented the riddling table in 1816 to clarify the wine, a process later adopted by all the other champagne houses. Two years later, she created the first blended rosé. The first yellow label appeared in 1877, and remains the Veuve Clicquot emblem to this day. 1972 was the year of projects: Veuve Clicquot launched the Businesswoman’s Award and released the first vintage of the exceptional cuvée "La Grande Dame", which remained Mrs. Clicquot’s nickname long after her death. 1986 marks the acquisition of the house by LVMH.
Today, the Veuve Clicquot Champagne House owns one of the largest vineyards in Champagne, covering 390 hectares in 12 of the 17 Grands Crus and 20 of the 44 Premiers Crus in the Champagne region. The plots are often located on hillsides, where the sunshine is optimal, and are planted half with Chardonnay, half with Pinot Noir (around 35%) and half with Pinot Meunier (around 15%). Veuve Clicquot also owns the great network of Champagne chalk pits after acquiring land in 1909. This 24km-long labyrinth has been a UNESCO World Heritage Site since 2015. To preserve this high-quality terroir, Maison Veuve Clicquot is committed to using 0% herbicides in 2018, with the proportion of phytosanitary products decreasing every year. The aim is to ensure the future of a sustainable vineyard.
The House of Veuve Clicquot offers a wide range of champagnes, the best-known of which include Champagne Brut Carte Jaune and Champagne Rosé. The Carte Jaune cuvée has been the hallmark of Veuve Clicquot for many years, and the house can be recognized at a glance by the color of the label.A certain percentage of reserve wines is included in this cuvée to maintain the house style from year to year, as is the blend of Champagne’s three flagship grape varieties to ensure a perfect balance between freshness, richness, strength and silky texture. Rosé Veuve Clicquot is based on the same blend, to which 12% Pinot Noir is added for extra generosity.This cuvée is especially appreciated for its liveliness and intense fruity character.
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